SAA Email Request Form

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Digital & Data Email Production Request Form

Final email content (images, text, links, etc.) must be submitted no less than 10 business days (5 business days for Alumni Communities) prior to the requested send date(s).

If you are requesting a "Custom/New" email, please work with your marketing manager and/or complete the Workzone form to kick off that project.

Will you need a survey from the Alumni Relations Strategy team for your digital project? Remember to submit your survey request here.

Questions? Contact the email production team.

Today's Date*

Primary Contact Name*

Department*

Primary Contact Phone #*

Primary Contact Email*

Alternate Contact Name*

Alternate Contact Email*

Alternate Contact Phone #*

Project Name*

Program*

Production Details

Email Codes and their associated descriptions are available via the Google Doc. To facilitate smart and considerate planning, check "The Source of Truth" calendar to see what emails are are already scheduled and review the "SAA Email Request Program Manager Checklist". Step-by-step instructions to help you complete the form can be found here.

Email Code*

(will be used for the unsubscribe link)

Email sender name*

Email sender address*

"Reply to" email address*

Reviewers' names & email addresses*

Approver's name and email address*

Event ID

Unless otherwise specified in the request, event registrants will be excluded in reminders and attendance pushes.

Is this request for a single email or a multi-part email campaign?*

Single Email Multi-Part Email Campaign

Will you be building the email in Marketo and then handing off to Josh and Mary to send?**

Yes No N/A

*For AC (Greg Yee)

Will this email include dynamic content?*

Yes No

Would you like this offering/event to be cross-promoted in other emails?*

Yes No

If yes, please include ad copy in your email copy doc for Digital and copy Marisa at mmantell@stanford.edu, or send directly to Marisa via email or Slack.

Email Details

---- Email #1 Name*

Email Type*

Final Content in Date*

Audience, special requirements, etc.*

Send Date*

We strive to send all emails out between 10 am and 2 pm PT on the scheduled send date. Does this email need to be sent at a specific time?*

Yes No

Requested Send Time (All times are PT)

In addition to the normal final approval, does the email producer need to secure a "day of thumbs up” prior to hitting send on the scheduled send date?*

Yes No

Template

Email Details

---- Email #2 Name*

Email Type*

Final Content in Date*

Audience, special requirements, etc.*

Send Date*

We strive to send all emails out between 10 am and 2 pm PT on the scheduled send date. Does this email need to be sent at a specific time?*

Yes No

Requested Send Time (All times are PT)

In addition to the normal final approval, does the email producer need to secure a "day of thumbs up” prior to hitting send on the scheduled send date?*

Yes No

Template

Multi-part campaigns

Add a third email to this campaign

Email Details

---- Email #3 Name*

Email Type*

Final Content in Date*

Audience, special requirements, etc.*

Send Date*

We strive to send all emails out between 10 am and 2 pm PT on the scheduled send date. Does this email need to be sent at a specific time?*

Yes No

Requested Send Time (All times are PT)

In addition to the normal final approval, does the email producer need to secure a "day of thumbs up” prior to hitting send on the scheduled send date?*

Yes No

Template*

Template

Multi-part campaigns

Add a fourth email to this campaign

Email Details

---- Email #4 Name*

Email Type*

Final Content in Date*

Audience, special requirements, etc.*

Send Date*

We strive to send all emails out between 10 am and 2 pm PT on the scheduled send date. Does this email need to be sent at a specific time?*

Yes No

Requested Send Time (All times are PT)

In addition to the normal final approval, does the email producer need to secure a "day of thumbs up” prior to hitting send on the scheduled send date?*

Yes No

Template

Template*

Template

Multi-part campaigns

Add a fifth email to this campaign

Email Details

---- Email #5 Name*

Email Type*

Final Content in Date*

Audience, special requirements, etc.*

Send Date*

We strive to send all emails out between 10 am and 2 pm PT on the scheduled send date. Does this email need to be sent at a specific time?*

Yes No

Requested Send Time (All times are PT)

In addition to the normal final approval, does the email producer need to secure a "day of thumbs up” prior to hitting send on the scheduled send date?*

Yes No

Template

Multi-part campaigns

Add a sixth email to this campaign

Email Details

---- Email #6 Name*

Email Type*

Final Content in Date*

Audience, special requirements, etc.*

Send Date*

We strive to send all emails out between 10 am and 2 pm PT on the scheduled send date. Does this email need to be sent at a specific time?*

Yes No

Requested Send Time (All times are PT)

In addition to the normal final approval, does the email producer need to secure a "day of thumbs up” prior to hitting send on the scheduled send date?*

Yes No

Template

Template*

Template

Multi-part campaigns

Add a seventh email to this campaign

Email Details

Email Type*

---- Email #7 Name*

Final Content in Date*

Audience, special requirements, etc.*

Send Date*

We strive to send all emails out between 10 am and 2 pm PT on the scheduled send date. Does this email need to be sent at a specific time?*

Yes No

Requested Send Time (All times are PT)

In addition to the normal final approval, does the email producer need to secure a "day of thumbs up” prior to hitting send on the scheduled send date?*

Yes No

Template

Multi-part campaigns

Add a eighth email to this campaign

Email Details

---- Email #8 Name*

Email Type*

Final Content in Date*

Audience, special requirements, etc.*

Send Date*

We strive to send all emails out between 10 am and 2 pm PT on the scheduled send date. Does this email need to be sent at a specific time?*

Yes No

Requested Send Time (All times are PT)

In addition to the normal final approval, does the email producer need to secure a "day of thumbs up” prior to hitting send on the scheduled send date?*

Yes No

Template

Multi-part campaigns

Add a ninth email to this campaign

Email Details

---- Email #9 Name*

Email Type*

Final Content in Date*

Audience, special requirements, etc.*

Send Date*

We strive to send all emails out between 10 am and 2 pm PT on the scheduled send date. Does this email need to be sent at a specific time?*

Yes No

Requested Send Time (All times are PT)

In addition to the normal final approval, does the email producer need to secure a "day of thumbs up” prior to hitting send on the scheduled send date?*

Yes No

Template

Overall Email Campaign Details

Additional details that may be helpful to the production team.